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Collie.Design

Heart of Labour Show

This project was created in conjunction with the UK Labour Party and Core Politics. The concept was a TV show that created a space to allow members of the UK Labour party to discuss, highlight and challenge each other on the current issues within the party. 

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The show would then be seeded across the labour mailing list and used as a piece of content to broadcast the different political views within the party, highlighting the party's openness to diversity.

Concept

My role was to create the aesthetic of the content. I created the logo for the show (seen above) and produce an animated sting to open the content with. The logo required a lot of thought and redrafts as we needed to create something that would immediately stand out as the labour party, but without encroaching on their brand. The labour rose was a key component for this design, but again we where not able to actually use the labour party's own rose design.